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June 27th, 2013Applications, mobile, mobile applications
Now that mobile apps have stopped being smaller, less power-hungry mobile versions of bigger desktop programs and are an industry in their own right, the field of techno-security has to expand in order to include apps. While questions have been raised over the use of malware from some third party developers, especially on the Google […]
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June 25th, 2013ecommerce, mobile, mobile applications
Whereas back in the olden days, people used to barter with cattle and corn, times swiftly moved on. Cash replaced cattle, cheques came (and some say went), then credit cards brought us up to date. While contactless and mobile app payments are still considered ‘alternative’ by many, their use last year doubled from the previous […]
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June 20th, 2013Applications, mobile, mobile applications
Although certainly not the biggest culprit, the travel industry has been slow in adopting mobile. With such complicated and ever-changing data and information required on travel websites and long, drawn out purchase processes it’s easy to see why. But, the industry is now beginning to see the huge benefits of ‘going mobile’. Data from Nielsen, […]
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June 14th, 2013apps, digital marketing, mobile, mobile applications
All cars will ‘have mobile technology by 2025′, that’s the claim from GSMA, the trade organisation that represents the mobile phone industry. Of course, it’s not so that we can all play Angry Birds whilst driving…the foremost reason for the move is safety. So-called ‘connected cars’ will automatically alert the emergency services if you’re involved […]
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June 7th, 2013android, Apple, apps, mobile, mobile applications
As mobile and tablet users, we’re as in love with the ‘app’ as ever we were. In May 2013, the 50 billionth app was downloaded from Apple’s App Store, meaning that in less than five years, the app has gone from zero to 50bn without stopping for breath. These figures are based on unique downloads, […]
Tags: Apple, apps, mobile apps -
June 5th, 2013android, Apple, apps, mobile, mobile applications, Uncategorized
There’s a lot to be said for free apps from a users prospective, who doesn’t like getting something for nothing! We’ve all done it, looked for that perfect app, become elated when we’ve found it and then seen the price and thought better of it. The thing is an app store is just that, a […]
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June 2nd, 2013Applications, apps, mobile, mobile applications, Uncategorized
The short answer: Yes! The long answer: Despite some initial scepticism over push-notifications and the amount of users that opt out of receiving them, they are now becoming an increasingly effective way to increase engagement and retention of mobile apps. Push notifications are automated messages which are delivered to a users home screen from an […]
Tags: apps, engagement, mobile, mobile applications, mobile apps, push notifications -
May 29th, 2013mobile, mobile applications, Uncategorized
Technology is in a very strange place, it’s become ever-present, but not necessarily at the front of our minds. According to the official QI Twitter account, the average smartphone user checks their handset 150 times per day! Considering where computing was only 15 years ago, this is phenomenal. The average home computer came in a […]
Tags: Apple, apps, mobile, mobile applications, mobile apps -
May 26th, 2013Applications, mobile, mobile applications
Developing a mobile app is no small feat and unfortunately thousands are built that simply don’t make it. That’s not such a big deal if you’re doing it for fun or a hobby, but if your building a mobile app to support and market a business it’s a different ball game. There are five common, […]
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May 22nd, 2013Applications, mobile, mobile applications
Reckon you could run your business from your smartphone? Perhaps you couldn’t right now, but by the end of next year you’ll probably be able to! Just as SaaS rose to fame, mobile apps for business usage are doing too. There’ve always been so-called “productivity apps” that have mass appeal, such as note-makers and advanced […]
Tags: apps, business, business apps, crm, mobile, mobile applications, mobile apps
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