Martin Sandhu Web Designer & Digital Marketer

In the not to recent past a mobile app was a ‘nice-to-have’, an add-on to your product or service, if you could afford to develop, maintain and market one. Today, apps have become a primary business tool rather than simply a pleasant little extra. Service-based applications have been particularly struck by this shift, finding themselves […]

The highly anticipated race to release the first smartwatch appears to be over, as Samsung has unveiled the Galaxy Gear. The Android-powered $299 device works as an extension to just two Samsung phones at the moment – the Galaxy Note 3 and S4. It’s able to show incoming calls and messages on its 1.63in screen, […]

Developing a mobile app for your retail store probably factors somewhere on your to do list, but it might not be top. Sales via mobile devices are sky rocketing – and that’s no exaggeration. According to two sets of figures the number of people making purchases on smartphones and tablets has doubled in the last […]

As apps grown in popularity it’s inevitable that those wanting to make some fast money, though dubious routes will grow rapidly too. One current problem in the app industry is clones. Due to the sheer volume of mobile apps submitted to app stores everyday they’re not checked inside and out. Which means that clone or […]

Developing a mobile app tends to be an expensive process, prohibitively so for some. Not only does it require initial investment; it can be difficult to make money from apps in the longer term – particularly for those without a big brand behind them. One cost often overlooked is that of attracting loyal users. Whilst […]

Businesses are well aware that digital, and more specifically mobile, are powerful weapons in their marketing Arsenal, but there remains questions over its longevity. You’d struggle now to find many people who believe the internet is simply a ‘fad’, but like all new technology, in the early days it was a common opinion. Even the […]

Less than a year after it first began to be rolled out across the UK, EE has released some seriously interesting stats about how 4G’s affecting the country’s mobile use. The super fast, mobile internet service – the next generation from 3G – is now available in 95 major towns and cities across the UK, […]

Online and mobile adverts have generally tended to be viewed as a nuisance, popping up when you’re right in the middle of something or taking up a third of an already small screen. Yet, the number of mobile phone users who actually want to receive mobile ads has increased significantly over the last three years, […]

Whilst the temptation to get a mobile app to market as soon as possible can be an appealing one, launching it without thorough testing can spell the end of all the previous hard-work. A great experience is something which users expect of apps, regardless of their age, developer, brand etc. It may sound harsh, but […]

Over the last few decades’ technology has changed beyond recognition, from computers the size of your lounge to ones that slip into your pocket and can comfortably be held in your hand. So too has the software that makes them so appealing. In the very early days software had to be written, tested for an […]