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    August 8th, 2013MartinApplications, apps, mobile, mobile applications

    The majority of people who own a smartphone now use apps on a daily basis, but just how much they rely on them is surprising. Despite their relatively young age, we seem to have forgotten how we did anything before the invention of smartphones and tablets. Our mobile devices wake us up in the morning, […]

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    August 6th, 2013MartinApplications, apps, mobile, mobile applications

    Whilst the app market has, and continues to grow rapidly, how apps are actually used is becoming a key part of mobile app development. Recent research by Flurry has found a huge increase in both the ownership of smartphones and the use of mobile apps – it’s unlikely that the two are unconnected! What is […]

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    August 2nd, 2013MartinApplications, apps, mobile, mobile applications

    Mobile apps might be becoming a major part of our everyday lives, but trust and security are still big concerns among consumers. Mobile devices hold a lot of personal information and many people rely on them for work and personal lives, storing vital pieces of data in their calenders, notes and phone books. Understandably, it […]

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    August 1st, 2013MartinApplications, apps, mobile, mobile applications

    I’ve mentioned a few times now that it’s becoming increasingly more difficult for apps to be found in the ever expanding sea of other apps. With 775,000 in Apples app store alone, it’s easy to understand why. Having a solid marketing strategy is key to overcoming this hurdle, but often it’s something that is an […]

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